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A 12-week online program that can save your life

By Potoula Gjidija

Go Red BetterU
2010 Key Messages


SPEAK UP. Too many women die each year because they are unaware that heart disease is their No. 1 killer. One in three women dies of this preventable disease – that’s almost one woman every minute. However, research shows that 80 percent of cardiac events in women are linked to poor choices, involving diet, exercise and smoking. That means women can make the right choices to change this statistic.

Choose to SPEAK UP for yourself and be a BetterU!

Go Red BetterU is the American Heart Association’s free 12-week online program that can save your life. Choose to be a BetterU at GoRedForWomen.org.

  • Program content powered by the science of the American Heart Association.

Go Red BetterU gives you guidance to make over your total health through small simple choices.

  • 365 daily tips from our expert coaches on nutrition, stress, physical activity and more keep you motivated and on track.

Go Red BetterU is not about fad diets and new exercise trends, but rather a program that focuses on skills and information that help today’s busy women lead their own lives, only better.

The Go Red BetterMe Coaching Tool is your online companion to the BetterU program to keep you on track to meet your long and short term personal goals.

  • With daily reminders and tips, interactive videos from women like you, and links to your journal and goals, the Go Red BetterMe Coaching Tool is your key to success.
  • Download the tool to the desktop of your computer, your blog, or even your iGoogle personalized home page.
  • The Go Red BetterMe Coaching Tool is nationally supported by Ocean Spray.

Go Red BetterU gives women an opportunity to Speak Up and achieve a noticeably better state of well-being and heart health in just 12 weeks.

Choose to be Speak Up and be a BetterU at GoRedForWomen.org

Go Red For Women is nationally sponsored by Macy’s and Merck & Co., Inc.



Go Red BetterU
2010 Fact Sheet


Although preventable, heart disease remains the No. 1 killer of women in the U.S. This summer, Go Red For Women® is encouraging women to Speak Up for themselves by taking the Go Red BetterU Challenge. The Go Red BetterU is a free, 12-week online makeover that can save lives. Powered by the American Heart Association’s research, BetterU provides guidance to transform overall health through small, simple choices.

Go Red BetterU is not about fad diets and new exercise trends, but rather a program that focuses on skills and information that help today’s busy women lead their own lives, only better. Fewer than half of American women maintain a healthy weight, keep a heart healthy diet and get regular physical activity. Furthermore, millions of women struggle to get motivated to begin a health regimen, feeling they are too tired or just don’t have time. Go Red BetterU gives women an opportunity to Speak Up for themselves and achieve a noticeably better state of well-being and heart health in just 12 weeks.

Research shows that 80 percent of cardiac events in women are linked to poor choices, involving diet, exercise and smoking. This means women must make the right choices to live better and longer lives. Alarming statistics on women and heart disease include:

  • Cardiovascular disease kills more than 430,000 women each year, which is about one every minute.
  • While 1 in 30 American women die of breast cancer, about 1 in 3 die from cardiovascular disease.
  • More women die of cardiovascular disease than the next five causes of death combined, including all forms of cancer.

Go Red For Women hopes that Go Red BetterU will help connect women committed to making healthier choices every day. The combined effect of even small choices can improve heart health and impact longevity.

To provide needed support for participants, BetterU features the Go Red BetterMe Coaching Tool to keep participants on track. To help women meet their long and short term personal goals, the Go Red BetterMe Coaching Tool features:

  • Daily reminders and tips,
  • Interactive videos from real women, and
  • Links to journals and goals stored on GoRedForWomen.org

Additionally, the tool is downloadable to computer desktops, blogs, or even iGoogle personalized home pages for easy access.

Go Red For Women is nationally sponsored by Macy’s and Merck & Co., Inc. The Go Red BetterMe Coaching Tool is nationally supported by Ocean Spray.

For more information about Go Red For Women, the Go Red BetterU program or to download the Go Red BetterMe Coaching Tool, please visit GoRedForWomen.org.

Visit Potoula Gjidija's page
Back to Health

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