Go Red Women – Key Messages

by Go Red for Women, American Heart Association

Women face choices every day. Some choices aren’t important, while others are life changing. That’s why Go Red For Women held a nationwide search last February to find women who are choosing to live better and making life-saving choices for their hearts.

CHOOSE TO LIVE BETTER
- LISTEN TO the 2009 Go Red Women’s real stories of choice and get inspired to be a BetterU.
- TUNE IN to “Go Red For Women Presents: Choose To Live,” a 30-minute special featuring Andie MacDowell and other women who are choosing to live better and making life-saving choices to protect their hearts. Visit GoRedForWomen.org for local listings.
- LOG ON to GoRedForWomen.org to meet the 2009 Go Red Women and connect with women like you who are speaking up and committing to better choices every day.

CHOOSE TO BEAT THIS SILENT KILLER
- Heart disease is not just a man’s disease. Go Red For Women is dedicated to building awareness of heart disease among women and providing solutions to save lives.
- Heart disease is the No. 1 killer of women age 20 and over, but is largely preventable.
- One in three women has some form of cardiovascular disease.
- Cardiovascular disease kills more than 450,000 women per year, about one every minute.
- More women die of cardiovascular disease than the next five causes of death combined, including all forms of cancer.
- Research shows that 80 percent of cardiac events in women could be prevented if women make the right choices for their hearts, involving diet, exercise and abstinence from smoking.

CHOOSE TO SPEAK UP
- CHOOSE TO GO RED. Research shows that women who Go Red are more likely to make better choices. As a result of joining Go Red:
1. More than 40 percent have lost weight
2. More than half have increased their exercise
3. Six out of ten have changed their diet
4. 53 percent have checked their cholesterol levels
5. A third have investigated their heart-health family history or talked to their doctor about their personal heart risk

- BE A BETTERU. Go Red BetterU is the free, 12-week online makeover that can save your life. Choose to be a BetterU at GoRedForWomen.org
- CONNECT: Join Go Red For Women to share your healthy choices and connect with women who are speaking up for women’s heart health nationwide.
- GET INVOLVED: Contact your local Go Red For Women chapter. Go to GoRedForWomen.org for details on how you can get involved.
- ASK THE EXPERT: Get your questions answered by an American Heart Association expert at GoRedForWomen.org.

Go Red For Women is nationally sponsored by Macy’s and Merck & Co., Inc.

Visit Go Red for Women, American Heart Association - www.GoRedForWomen.org


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