Let's Talk Twitter

Let's talk Twitter for a moment, shall we? I happened to scan through my list of Twitter followers late last night (@bradinathan) and was a bit creeped out! There were approximate 10 boys... YES BOYS... following me. While this could be flattering for some (I've been told I don't look like a mom) it was hard to fathom that they'd truly be interested in hearing about my personal journey and the evolution of our social network at MyWorkButterfly.com. As such, I immediately hit BLOCK and off they went into a Twitter abyss. If you see a tweet that reads: "Generate thousands of followers for your twitter profile with this easy tool http://tinyurl.com/cxx6b6" DO NOT CLICK THROUGH. IT IS A SCAM. Immediately block the follower and move on! The "boys" who were following me ALL had the same tweets about how you too could get hundreds of followers with the click of a button. Beware. Please.

So now let's back up. What is Twitter? Twitter is a social networking site that is being used by some of the largest companies across the globe and has become one of the least expensive and most impactful marketing tools on earth. It is a free service that allows you to write messages, up to 140 characters, in real time. While you may be intrigued by my tweet revealing, "I just ordered in pizza for my kids, for the third time this week!".... You are more likely to be interested in reading about the incredible resources and developments happening at MyWorkButterfly.com. Terry and I see Twitter as a valuable business tool and have tracked much of our traffic from this very source.

We have chosen to "follow" all those related to our business: moms, HR companies, TV networks, related consumer products, media outlets and even marketing gurus. It allows us to keep our finger on the pulse of what is going in the mommy space, in the recruitment field and more. As such, we recommend adding Twitter (if you have not done so already) if you are looking to market you brand, service and learn more from an industry at hand. Twitter is not a substitute for Butterfly or Facebook, but an add-on if you really want to get in the game. The competition is fierce out there and, very often, you have to be "in it" in order to survive.

If you need more advice regarding how you can develop and market your business on Twitter, or elsewhere, please let us know. Terry and I offer very reasonable consulting services that are personalized to fit specific objectives and needs. Believe us when we tell you that your success in our success. Remember... Butterfly is a movement.

For those of you in the NYC area, please tune in to listen to Terry and I talk "all things Butterfly" on August 23 at 7 am on Z100. Radio DJ Danielle Monaro interviews Terry and I for this half hour "Get Active" spot. If you have not watched Danielle's video interview on MyWorkButterfly.com, do so now. Her video is our MOST watched video on YouTube to date. Now, witness our MOST outrageous Contest to date! 30 WINNERS IN 30 DAYS!!!! That's right. All you have to do is upload a blog or forum ... we will pick the most interesting post each day and declare a winner each day (Aug18-Sept 18). And so it begins....

Enjoy the remainder of your summer!

Bradi and Terry
Mothers, Wives, Workers
Co-Founder s
www.MyWorkButterfly.com

Follow Terry on Twitter @Butterflymoms or @Celebritymoms

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